Helping people has always been the point.
Hi, I'm Alex. I'm a mental health advocate, a Sunday Times bestselling author, a broadcaster and an entrepreneur. But before any of that, I was just a doctor who loved helping people.
My mental health work has taken me from NHS wards to 10 Downing Street. I spent four years as the UK's Youth Mental Health Ambassador, working with government and YoungMinds to improve mental health support in schools and secure funding for early support hubs. That campaigning turned into real, practical support for young people, and it's the work I'm most proud of.
Alongside it, I've built a seven-figure business across publishing, podcasts, broadcasting and brand partnerships, working with brands like Head & Shoulders, La Roche-Posay and Lloyds Bank, with a brilliant team around me. And here's what I've learnt along the way: a clear purpose doesn't hold a business back. It's the reason the opportunities, the income and the lasting relationships came at all.
